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	<title>Herman Miller blog: Discover &#187; Materials Design Story</title>
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		<title>Materials Design at Herman Miller: Economy</title>
		<link>http://www.hermanmiller.com/discover/materials-design-at-herman-miller-economy/</link>
		<comments>http://www.hermanmiller.com/discover/materials-design-at-herman-miller-economy/#comments</comments>
		<pubDate>Tue, 10 Jan 2012 12:00:51 +0000</pubDate>
		<dc:creator>Angelina Spaniolo</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Products]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Materials Design Story]]></category>
		<category><![CDATA[Susan Lyons]]></category>

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		<description><![CDATA[“We have to be incredibly mindful and purposeful with how we use our resources,” says Susan Lyons, Materials Creative Director at Herman Miller. This is a major idea behind sustainable design at Herman Miller—doing more with less material is a constant challenge, but one we’re passionate about. A great example: the Setu chair. As Lyons [...]]]></description>
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<p>“We have to be incredibly mindful and purposeful with how we use our resources,” says <a href="http://www.hermanmiller.com/discover/herman-miller-materials-program-susan-lyons/" target="_blank">Susan Lyons</a>, Materials Creative Director at Herman Miller. This is a major idea behind sustainable design at Herman Miller—doing more with less material is a constant challenge, but one we’re passionate about. A great example: the <a href="http://www.hermanmiller.com/Products/Setu-Chairs" target="_blank">Setu</a> chair.</p>
<p>As Lyons explains, Setu’s Kinematic Spine, inspired by the chambered nautilus, uses “structure instead of mass” to create its strength and flexibility. And this sustainable innovation, designed by <a href="http://www.hermanmiller.com/Designers/Studio75" target="_blank">Studio 7.5</a>, yields a lighter, ready-to-sit chair; with Setu, there’s nothing to tilt or tweak, just immediate comfort.</p>
<p>Economy is one of five material design principles: <a href="http://www.hermanmiller.com/discover/materials-design-at-herman-miller-honesty/" target="_blank">honesty</a>, <a href="http://www.hermanmiller.com/discover/materials-design-at-herman-miller-utility/" target="_blank">utility</a>, economy, pleasure, and <a href="http://www.hermanmiller.com/discover/materials-design-at-herman-miller-possibility/" target="_blank">possibility</a>.</p>
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