This week our Setu chair earned a prestigious Design of the Decade Gold award as “Best Sustainable Design Solution.” The Industrial Designers Society of America holds the Industrial Design Excellence Awards (IDEA) annually, and then a larger, comprehensive and multi-category review at the turn of each decade.
The jury selected Setu, which was designed by Studio 7.5, as the best example of sustainable design for its positive impact on business and broader society. As both wrestle with environmental demands, and as Herman Miller looked to support the ergonomic needs of mobile workers and their technology, Setu created a new benchmark for sustainability and comfort.
Always in good company, Setu appears with Method Laundry Detergent with Smartclean Technology and Nike Considered Footwear to round out the top three finalists in its category.
It’s a great example of our commitment to problem-solving seating design and anticipating the needs of our society.