Bringing Out Your Workers' True Colors
When it comes to your office, color may be contributing to more than just the appearance. Research shows color has the inherent ability to invoke an assortment of moods and even affect the productivity and creativity of workers. Here are a few common colors that can bring out the best (or worst) in your employees.
Red: With associations of passion and excitement, red can raise the energy level of a room. It stimulates the senses and works great in spaces where focus and attention needs to be at their highest.
Blue: Calming, relaxing, and serene. A blue room can ease the mind and open it up to new ideas. In the workplace, this can translate to increased creativity and better brainstorming.
Green: For a color that’s kind on the eyes, go green. It evokes a sense of cheer and comfort. It’s even believed to help people relax—not surprising, given that it’s the prevalent color in nature. If you want to lessen stress, green might be the way to go.
Yellow: Yellow is associated with positivity. It’s high-spirited, cheerful, and filled with hope. But be careful not to use it in excess. Studies show that people are more likely to lose their temper in yellow rooms.
Everything in an office makes a statement—from the color of the walls to the chairs, desks, and tables. Even the art and décor have a say. A company brand is not simply defined by a logo. It’s much, much more than that. For a deeper look into branding the workplace, read all about three-dimensional branding.